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Crash Course:

Content Marketing

The crash course will cover all the essentials of content marketing, give you the tools and framework to begin or advance your own content marketing efforts, and provide a deep dive into examples with real world results.

Thur

19

Feb 2019

Content: The Cornerstone of Your Marketing Efforts

Technology Translated Crash Courses


Beginner/Intermediate Level

After hosting a sold out content marketing crash course just a few weeks ago, the course is back by popular demand! This half day workshop will give you an introduction to the powerful possibilities of content marketing. Take the Technology Translated Content Marketing Crash Course and get a jump start on your own content marketing plan.

Content marketing costs less than half of what traditional marketing does and generates three times as many leads. (Source: Demand Metric)

We know that getting started with content marketing or advancing your current efforts can be confusing. That’s why we’re offering this half day crash course that will walk you through the strategy, process and promotion fundamentals.

The crash course will cover all the essentials of content marketing, give you the tools and framework to begin or advance your own content marketing efforts, and provide a deep dive into examples with real world results.

In this crash course you will learn:

  • Why content marketing matters
  • How content marketing works
  • How to develop a strategy and plan
  • Best practices for executing your content marketing
  • How to measure your results

You’ll walk away with a solid understanding of how content marketing can impact your organization, advice from our experts, and a proven framework for getting started.

Can't make it to a Crash Course?

ArcStone offers a range of custom training packages delivered in-person or online. Whether you want to train your entire team, need a marketing specialist for your next conference, or interested in setting up ongoing training sessions, we’ve got you covered.

Learn more about ArcStone’s custom training packages.

Specialists

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Nick Longtin

Nicholas Longtin creates content that works. Videos, infographics, animation, photography, mobile apps, and anything else clients need to build their brand, attract the best talent, raise funds, engage donors, or promote their cause.

Nicholas provides end-to-end content creation and marketing that helps organizations stand out from the crowd and showcase what makes them special.

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Ilia Jones

Ilia heads up social media and written content produced both in-house and for many of our clientele. Her title here at ArcStone is digital marketing specialist + content editor. Ilia is passionate about the written word and the power it has within the marketing world.

She has worked with a multitude of brands across many different industries, creating and curating compelling content that drives results. She believes that digital marketing has the immense capabilities of growing a great company and allowing it to reach new heights. She is always delving into the nuances of digital marketing and loves to utilize and leverage current and developing trends.  

Register Here

Price: $175.00

Space is limited! Register for the course now!
Tickets sales are final.

Schedule

  • Thursday, FEB 19, 2019

  • 8:30 AM - 11:45 AM
  •  

    • 8:30 – 10:30 AM
      • The why and how
      • Strategy and planning
      • Building your team
    • Break: 10:30 – 10:45 AM
    • 10:45 – 11:30 AM
      • Promotion and measurement
    • 11:45 AM
      • Conclusion and Q&A
ArcStone
2836 Lyndale Avenue South Minneapolis, MN 55408
Parking & Location
There is free parking in the lot behind the big Egg & I sign and street parking along Aldrich Ave and surrounding streets. Enter through the side door under the black awning marked “2836” next to the lot. We are the first door on the basement level.

For more information Please email events@arcstone.com